Philipp Kirkorov’s “Luiza” — Hoodyakov Production x Line Production Turkey

A Story That Belongs to Its Setting Some locations become inseparable from the stories filmed within them. In Philipp Kirkorov’s “Luiza,” Cappadocia gives a mysterious encounter its atmosphere: ancient streets, distinctive architecture and landscapes that suggest a world beyond the everyday. Directed by Pavel Hoodyakov, the music video features Valentina Alekseeva alongside Kirkorov. Her character’s elusive appearances draw the artist into a journey shaped by fascination, anticipation and the search for connection. With lyrics by Mikhail Gutseriev and music by Sergey Revtov, “Luiza” builds its romantic world through the relationship between performance and place.

Hoodyakov Production x Line Production Turkey Produced by Hoodyakov Production, the music video was filmed in Cappadocia with line production services provided by Line Production Turkey. As part of Deimos Brands Group, Line Production Turkey works with international production companies on projects filmed in Türkiye. On “Luiza,” the brand collaborated with Hoodyakov Production for the local execution of the shoot, connecting the visiting production with its filming destination. The project adds to Line Production Turkey’s international music video portfolio and reflects the collaborative work taking place across DBG’s specialist brands.