As Deimos Brands Group, we are proud to have contributed to the commercial film projects created for Beko’s CaffeExperto Coffee Machine, Cream Mix Ice Cream Maker, and StartGo Vacuum Cleaner.

The projects’ creative development was led by Deimos Creative, while the complete production process was carried out by Deimos Film. Directed by Hakan Yakıcı, the three films brought together a shared creative vision, detailed production planning, and a contemporary visual approach.

Developed around three distinct product experiences, the commercials transform everyday routines into engaging visual stories. CaffeExperto presents the refined ritual of coffee preparation through a sophisticated and atmospheric language, while Cream Mix captures the colorful and playful experience of making homemade ice cream. StartGo, meanwhile, highlights effortless and efficient cleaning through a dynamic, practical, and modern narrative.

From concept development and art direction to product cinematography and on-set execution, every stage was carefully designed to emphasize each product’s functionality, design, and role in contemporary daily life. While every film was given its own visual character, all three remained connected through a consistent creative language aligned with Beko’s innovative brand identity.

Bringing together the creative expertise of Deimos Creative and the production capabilities of Deimos Film, the project reflects the integrated structure of Deimos Brands Group and its ability to transform product communication into distinctive and memorable screen experiences.

Check Project #1 Check Project #2 Check Project #3